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To
face up competitors, a company must constantly be attentive to its customers,
keep in touch, understand better their specificities and build customer
loyalty.
The
Document is the privileged mediator between the company and its customer:
it is the communication medium par excellence. Whatever its form, it
is everywhere in the company - which has to optimise the creation, production
and distribution processes for all documents intended for its customers.
Today, data restoration is as important as data processing.
The
Document becomes a dynamic assembly of components (texts, data,
images…); fixed or retrieved from the information system, stored
in a dictionary the entire company will share. The aim? To personalize
the relationship with the customers. The document must thus be produced
on demand, tailored-to-measure at not extra cost. Knowing
how to manage documents is a key asset. ADF
is now a strategic issue.
Often repetitive and complex, mails, invoices, quotations, etc., have
led to the
implementation of solutions non-standardized and above all costly. Desktop
publishing, even supported by specialized development teams are no longer
adequate.
Companies are nowadays investing into tools able to cover the
complete document production line and compatible with the set of
already implemented applications.
As project manager or implementor, Document Process designs the systems
the customer requires. The expression of the customer needs is all the
more important as the quality of the final product depends on these
needs being clearly understood.
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